management

Feb 15, 2012

Toyota Recalls Made No Dent On Their Brand

A study from North Carolina State University shows that Toyota’s safety-related recalls that began in 2009 made little to no impact on how consumers perceived the brand. 

Jan 9, 2012

NC State Experts Can Discuss Key National Election Issues

North Carolina State University experts can provide clear insights into the pending general election and a host of key issues that will face the presidential contenders. These experts can provide perspective and advance understanding of issues including campaign strategy, the economy, the military and foreign policy. 

Apr 18, 2011

‘I’m a Mac’ – So What? Study Finds Way To Measure Brand Personality Appeal

Companies spend millions to develop their brand’s personality, in hopes that it can help sell products. But they’ve had no way of measuring whether that personality actually appeals to consumers. Now, research from North Carolina State University lays out a system for measuring the appeal of a brand’s personality. 

Mar 29, 2011

Health Care IT Providers Need To Do More To Solicit User Feedback

Information technology (IT) companies need to bring in doctors and other health care stakeholders in order to ensure that new technologies and applications are actually useful to the health care system – something which is currently fragmented at best, according to a recent paper from North Carolina State University. 

Mar 8, 2011

Big Games, Close Scores Lead To More Auto Fatalities For Winning Fans

Closely contested major sporting events are followed by a significant increase in traffic fatalities for fans of the winning team, according to new research from North Carolina State University. It turns out there may be more on the line than many sports fans bargained for. 

Mar 1, 2011

Off the Hook: Top Professors (3.1.11)

Today is the First Annual Distinguished Professor Lecture Series event. NC State students nominated more than 250 professors who have impacted their lives, and we'll hear from three of them at Stewart Theatre today at 6 p.m. 

Feb 16, 2011

Children Of Working Moms Face More Health Problems

Children of working mothers are significantly more likely to experience health problems, including asthma and accidents, than children of mothers who don’t work, according to new research from North Carolina State University. 

Feb 10, 2011

Women Still Face Uphill Climb in Sports Management

If recent research out of NC State is any indication, the dreaded glass ceiling is alive and well in the sports industry when it comes to management positions. Dr. Heidi Grappendorf recently co-authored a study that examined the impact of gender on hiring for athletic administration positions such as athletic director, compliance director or life-skills director.… 

Dec 16, 2010

NC State’s Chancellor to Announce Significant Donation

North Carolina State University officials will announce a significant gift to the university and its College of Management during an event at 10:45 a.m. on Friday, Dec. 17, in Nelson Hall Auditorium (room 3400). Media coverage is invited. Parking is available in the Dan Allen Drive parking deck, across Dan Allen Drive from Nelson Hall.… 

Sep 28, 2010

Study Finds National Debt ‘Tipping Point’ That Slows Economic Growth

Researchers from North Carolina State University have identified a “tipping point” for national debt – the point at which national debt levels begin to have an adverse effect on economic growth. The findings could influence economic policy discussions globally, and will be distributed at the upcoming meeting of the International Monetary Fund (IMF) and World… 

Sep 27, 2010

Study Finds Brainstorming Rules Can Lead to Real-World Success in Business Settings

Researchers have long held that there are steps that can be taken to make brainstorming sessions more productive. New research from North Carolina State University finds that these recommendations actually do contribute to success when applied in real-world business environments. 

Sep 21, 2010

NC State University’s Latest International Expansion Brings French Business School to North Carolina

North Carolina State University has expanded its international connections after signing an agreement with French business school SKEMA, which selected NC State over several other locations for its U.S. campus. 

Sep 20, 2010

Study: Privacy Key Obstacle To Adopting Electronic Health Records

The United States could achieve significant health care savings if it achieved widespread adoption of electronic health records (EHRs), but insufficient privacy protections are hindering public acceptance of the EHR concept, according to a new paper from researchers from North Carolina State University. The paper outlines steps that could be taken to boost privacy and… 

Aug 17, 2010

Study Shows Birth Dates, School Enrollment Dates Affect ADHD Diagnosis Rates

Rising rates of attention deficit hyperactivity disorder (ADHD) and large differences in diagnosis rates have led to fears that the condition is often being misdiagnosed. A new study from North Carolina State University demonstrates that these concerns are justified. The researchers found large discrepancies in diagnosis and treatment rates based on small differences in children’s… 

Jul 27, 2010

Who Buys What? Research Finds Clues To Marketing Innovation

Introducing innovative new products and ideas to the marketplace can be a tricky proposition. Sometimes they take off immediately (like the iPod) and sometimes they can take a while to garner consumer confidence (like the Segway). A troubled economy can make it more difficult to convince consumers to take a leap on a new product.…