Researchers Sequence Termite Genome

Genetic blueprint of the relatively primitive dampwood termite shows key contrasts with other social insects, like ants, bees and wasps.

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‘Touched’ Female Cockroaches Reproduce Faster

04.01.14

‘Touched’ Female Cockroaches Reproduce Faster

To speed up reproduction, there’s no substitute for the tender touch of a live cockroach. That’s the major takeaway from a North Carolina State University study examining whether artificial antennae – in this case, duck feathers – can mimic a […]

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Analysis of 50 Years of Hit Songs Yields Tips for Advertisers

03.18.14

Analysis of 50 Years of Hit Songs Yields Tips for Advertisers

Researchers from North Carolina State University have analyzed 50 years’ worth of hit songs to identify key themes that marketing professionals can use to craft advertisements that will resonate with audiences.

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Why is the belltower Red?

Why is the Belltower red?