New Technique Could Boost Online Word-of-Mouth Marketing
Researchers have developed a technique for creating complex predictive tools that can be used to make effective decisions about word-of-mouth marketing for online products and services.
Jenkins MBA Ranks Among Best Worldwide
NC State’s MBA program adds to its growing reputation for excellence, ranking in the top 100 on The Economist’s list of the world’s best advanced business degrees.
Jenkins Online MBA Breaks Into Top 10
NC State’s fast-rising MBA program breaks out of the pack to advance 11 spots on the Princeton Review’s closely watched list of online programs. The ranking measures academics, selectivity, faculty, technical platforms and career outcomes.
Spotlight on Poole College of Management Dean Annette Ranft
Annette Ranft comes to campus after serving as senior associate dean of academic affairs at the University of Tennessee’s Haslam College of Business. We sat down with Ranft to discuss her experience and how she plans to build upon the Poole College of Management’s success.
Students, Alumni Witness Failed Coup in Turkey
A group of NC State students and alumni participating in a service trip to Turkey is caught up in the unrest surrounding a coup attempt. Read a firsthand account.
Terror Attack Ends Brief, Brilliant Life
Camille Murris, who attended classes at NC State in 2011, died in the July 14 terrorist attack in France. Murris' passion for service and adventurous spirit powered her volunteer efforts on three continents.
Pack Impacts, Off the Track
NC State grads are a big part of the off-track machinery that drives NASCAR. From the marketing and public-relations departments of racing teams to the NASCAR Hall of Fame itself, they shape the way fans follow the sport today and will remember it tomorrow.
Rhodes Puts Pack Back on Track
Senior business major Harrison Rhodes will drive the No. 97 car in Saturday's Hisense 4K TV 300 at the Charlotte Motor Speedway. He'll be driving a car sponsored by NC State, the College of Engineering and athletics.
Study Finds Nationality Is Not a Good Indicator of Work-Related Cultural Values
Study finds that nationality is actually a bad proxy for work-related cultural values, and points to other groupings – such as occupation – as more reliable indicators.
Making Connections for Change
International studies and business administration double-major Maya Krishnan earned a WomenNC Fellowship while at NC State.